Birdy’s Behind the Bower in a concept cafe in the Lower Garden District that caters to those looking for a fun, delicious, brunch experience. The Birdy’s team came to us with just a name, and asked us to roll with it. We leaned in and developed a playful, cheeky brand that appeals to both families as well as the classic brunch aficionados: bachelorettes groups and birthday parties. We brought in our longtime collaborator, Smallchalk, to illustrate the bird characters, and then applied the brand to a multitude of applications from menu, to takeout packaging, to gifs for Birdy’s online presence.
Credits