Canal Place, downtown New Orleans’ premier shopping destination, is a bright, luxury retail complex offering three floors of brand-name shops for clothing and accessories. Canal Place asked Minmoo to reinvent several fully-mirrored elevators throughout the mall and create an updated wayfinding system to help customers navigate the mall more efficiently. Rather than completely covering the mirrored elevators, we decided to give the illusion of etched glass by creating a large-scale transparent pattern inspired by Art Deco shapes and the tropical flora of New Orleans. Minmoo designed pictograms and arrows utilizing the same Art Deco theme. Curves, soft edges, and elongated line work are additional aesthetic expressions that further enhance the visual themes and aid in creating a more refined luxury shopping experience.